Among the many benefits of Dynamics 365 Marketing and Customer Insights is the ability to better analyze your customers’ behavior. This helps you create customized prospects and customer journeys to meet their needs. Additionally, you can easily integrate your CRM data with other Microsoft products to make your data more accessible to your employees.
Create customized prospects and customer journeys
Using the latest marketing tools and customer insights, you can create customized prospects and customer journeys. The goal of these initiatives is to transform customer experience. Dynamics 365 Marketing and Customer Insights helps you achieve this by automating the process and enabling you to send personalized messages at regular intervals. You can also use it to nurture leads and to send weekly offers and newsletters.
By aligning sales and marketing teams, you can streamline the customer experience. In addition to helping you to build a more consistent relationship with your customers, Dynamics 365 Marketing can help you win consumer trust. The solution’s intuitive drag and drop journey builder makes it easy to create personalized experiences for your customers.
In addition to personalization, the system provides marketing automation features, including configurable templates, web landing pages, and email campaigns. You can also create and use reusable content blocks to orchestrate customer journeys.
Make it easier for employees to enter CRM data to access customer information while on the move
Whether you are looking to streamline your sales or customer service processes, Dynamics 365 Marketing and Customer Insights offers a powerful suite of applications to make it easier for employees to enter CRM data and access customer information while on the go. The apps provide out-of-the-box dashboards, charts, and statistics, as well as options to drill down for deeper details.
The applications can be configured to allow different points of access. This can allow for more accountability and ensure that only authorized users can access certain data. It can also help streamline sales and customer data, freeing up employees to focus on higher-level activities.
The apps can be set to provide notifications when time-sensitive leads or orders are received. These notifications help nurture leads and encourage them to take advantage of sales opportunities.
Easily integrate with other Dynamics 365 products
Whether you’re looking for a more detailed view of your customers, or you’re simply searching for the best ways to manage customer data, Dynamics 365 Marketing and Customer Insights can help you. This cloud-based platform is built to simplify the process of capturing, analyzing and sharing customer data. It can even automate certain tasks, such as lead scoring.
With the digital landscape becoming more mobile and accessible, businesses need to have access to their data wherever they are. With the ability to import and analyze business data, as well as external data in batches, Dynamics 365 allows you to quickly get the information you need.
The software also offers a drag-and-drop customer journey builder, as well as unlimited custom workflows. These features allow you to unify your sales and marketing efforts. This helps you nurture leads, convert more leads to sales-ready opportunities, and create a more personalized experience for your customers.
